These are seriously good wines…
These are seriously good wines sold in 6 or 12 bottle cases at below retail price.
~ Sue Green, Epicure Magazine, The Age
Goodwill Wine sources well-priced, high quality wines and sells them with bespoke labels on behalf of charities.
~ Max Allen, The Weekend Australian
How it started
Goodwill Wine was launched in 2010 by David Laity from the funds donated to him through the Red Cross Bushfire Appeal after losing both his home and his job to the Black Saturday bushfires of February 2009 . He says he started Goodwill Wine as a way of “paying forward” the support and generosity shown to him by charities and the public.
Secret Source (sauce?)
“I sell these wines cheaper than they do. Part of the deal is that I don’t destroy their brand and so I can’t name current wines,” he says, adding that he sources wine based on his own palate, as well as those approved by a group of wine makers.
Buyers are not told the source vineyard, but Laity’s website description includes year and area of origin. Because he usually obtains a tank sample and is selling the wine cheaper than the vineyards themselves, the deal is that he does not identify them.
Wines change constantly and the top priced wine about $20. Past wines include a West Australian gold medal Shiraz, and a Ladbroke Grove Cabernet Sauvignon “which was in a London wine hall of fame as an example of the best Cab Sav from Australia” says David.
Wines sold have included –
- 2009 Chardonnay from award-winning winemaker Graeme Miller in the Yarra Valley, one of his first backers;
- a medal winning 2006 Shiraz from Chalice Bridge in Margaret River;
- a 2009 Sauvignon Blanc from Sticks in the Yarra Valley; and
- a 2006 Merlot from Ladbroke Grove in Coonawarra, which sold him 40 cases when it ran out of labels.
How it works
You do not receive a tax deduction for your purchase – what you do receive is some very good wine at an excellent price 🙂
Goodwill Wine is not a deductible gift recipient and cannot provide a tax-deductible receipt for the purchase of wine or part thereof.
Each quarter UCF will receive a donation from Goodwill Wine – currently $20 of the purchase price of each 12 bottle case – for which UCF will provide a tax deductible receipt to Goodwill Wine.
A gift or something to have on hand
This 2012 Chardonnay is still available at just $14 per bottle…
“Chardonnay 2012 – White peach, citrus, a little gloss along with appropriate levels of savoury and flinty bits. Be mindful not to chill it too much; it’s much better cool. Anyway, a wine of considerable finesse and subtlety – which is pretty much what Yarra Chardonnay is all about. Quiet confidence. Chablis styling, you may say, though likely better than anything you’d get at twice the price”. – Gary Walsh, The Wine Front
“94 Points” – James Halliday
Go on. Click the button. Take a look.
Better still, order some to try and let us know what you think.